– 8 years in Fashion Industry.
– Brands I have worked for:
– Independent since 2016. Launched Studio 179 Projects in Feb 2016.
– Projects to date include
– Based in Hong Kong and previously lived in the Germany and China.
WHAT I CARE ABOUT
– Value based businesses that dream big and execute diligently.
– Building the brand reality first and then the image – genuine marketing.
– Connectivity and technology and the dynamic, far-reaching ways we can scale ideas.
– Collaborating with and connecting diverse talents to make great things happen.
– Storytelling with intent and meaning.
– Celebrating and learning from great pioneers, thinkers, doers, and innovators.
– Living, thinking and being the change we want to see.
– as a way to open our minds, inspire and cross.
Email me to see my detailed CV
— ACHIEVEMENTS FOR OTHERS
2017: Bringing the second edition of Startup weekend Fashion in Hong Kong
2017: Facilitating a list of community activities/events at Mettā
2017: Organized Startup weekend Women In Tech Edition for 53 participants, who presented 17 ideas, formed 6 teams.
2017: Re-launched ALT-254.com website
2016: Organized Startup weekend Fashion edition
2016: Launch french family business Les Deux Ancres website.
2015: Led the launch of wowtalents.com/wowsports.io and blog.wowjust.watch.
2015: Launched own tech gadgets brand and e-commerce site thisisfaded.com.
2013: Led the launch women's fashion footwear brand cliclifestyle.com and e-commerce site.
2012: Launched own fashion diary hayleylyla.com aka You are brighter than a star.
2011: Led the rebrand of Fibre Flare website and launch into China market across multiple marketplaces including taobao.
MacauCloser - Creative and inspiring young fashion bloggers and Instagrammers in Macau and Hong Kong
Google Adwords (Search + Video)
Hubspot Inbound Marketing
Hubspot Content Marketing
University of Birmingham Digital Storytelling: Filmmaking for the Web
The Guide Dogs for the Blind Association - Fundraising
NextGen Women Network - Mentor
— PERSONAL INTERESTS
🎓 👗 🏐 🎾 🎱 🤸🏼♀ 🏊🏻♀ 🚣🏻♀ 🚴🏻♀ 🎨 🎭 🎫 🎤 🎳
- GERMANY WORKING HOLIDAY MAKER BERLIN
- YOGA INSTRUCTOR
- COMMUNITY LEADER AT STARTUPWEEKEND
WHAT THEY ARE SAYING ABOUT ME.
(People love me... except for Linkedin)